Client

Teatro B32

Year

2023

URL

teatrob32.com.br

Agency

Think4

Deliverables

UX / UI
Responsive website

B32, a modern & conceptual space in São Paulo, opened in October 2021.

The creative proposal of this project was to translate the theater’s architectural proposal into the digital medium.

An in-depth study of the forms and elements used in the construction of the theater was necessary to bring to its online version the visual proposal that represented what Teatro B32 really is.

Modernity & sophistication

With an innovative proposal, the B32 Theater was designed to facilitate a multitude of scenic possibilities and events in different formats, both within its facilities and as an extension of the Square.

Attention to Detail

The main element that characterizes the theater is a huge sculpture of a whale in front of the building, all assembled from geometric shapes.

From real to digital

These geometric shapes were translated into digital media, and served as the basis for many of the elements used in the project, such as the mask applied to the main highlights.

Designed for all formats and screens

This project was designed and structured to adapt to all types of screens, resolutions and sizes, so that it is inclusive, interactive and focuses, in addition to the visual, also on its readability and accessibility.

Project designed & structured following grids based on 8 points.

This project was created following a structure that allowed it to be symmetrical and perfect in any resolution. The solution was to use multiples of 8 to create the grid structure, both for desktop, tablet and mobile.

Furthermore, it was all created using modern design tools, such as Figma, an app that allows extensive interaction between the company, client and developers.

The entire project had a visual prototype that allowed the client to visualize exactly how it would be developed, including transitions, animations and visual effects, facilitating approval and also development by the front-end team.

The union of the most recent resources with an in-depth study of design and its entire history, made it possible to carry out this project in the best possible way.

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